Skip Nav
Politics
9 Iconic First Lady Gowns Worth Talking About
Kendall Jenner
Kendall Jenner's Denim Trick Will Take You Right Back to the '80s
Melania Trump
Melania Trump's Inauguration Outfits and the Story Behind Them

Tommy Hilfiger Creates an InstaPit For Fashion Week

Forget the Front Row, THIS Will Be the Best Spot to Watch Tommy Hilfiger's Fall '16 Show

If you thought sitting front row at New York Fashion Week was a big deal, then you have not heard of InstaPit. Tommy Hilfiger announced for his Fall '16 show that there will be an exclusive area where viewers can capture the looks on Instagram as they come down the runway. It's all about the angle, people.

The pit is supposed to foster "a digitally-savvy approach to generating runway photography," and not to mention, this spot is probably one of the best seats in the house. The exciting digital concept falls right along the lines of past successful ideas from the fashion house, like its InstaMeet, where a group of 20 Instagrammers were personally invited to document behind-the-scenes moments at Tommy Hilfiger's Fall '14 show.

Have your phones charged and ready to snap, because come Feb. 15, the InstaPit will be THE place to be.

Image Source: Getty / Randy Brooke
Around The Web
Join The Conversation
Coats That Won't Ruin Your Holiday Party Outfit
Gigi Hadid Cub Scout Halloween Costume 2016
Gigi Hadid Harper's Bazaar Cover October 2016
Tommy Hilfiger Carnival Show at New York Fashion Week 2016
Gigi Hadid Tommy Hilfiger Collection
Hailey Baldwin's Tommy Hilfiger Ads For Tommy Jeans
Gigi Hadid in Tommy Girl Fragrance Ad

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds