Skip Nav
Wedding
19 Stunning Wedding Dresses From Around the World
Gigi Hadid
Gigi Hadid Just Wore the Off-Duty Model Boot of the Summer
Pippa Middleton
Pippa Middleton Just Pulled Off the Styling Trick You Were Crazy About in the Early '00s

Under LVMH's Wing, Edun to Tap Designer, Have Runway Show

Under LVMH's Wing, Edun to Tap Designer, Have Runway Show

>> Now that Edun, Ali Hewson and husband Bono's socially conscious label, has the support of LVMH — which took a 49 percent stake in the company earlier this year — they're hiring a creative director to take Edun to the next level.

“We were so keen on our mission that we made compromises that maybe we shouldn’t have made with respect to our customer and the fact that they should have great clothes,” Hewson told WWD. "Without great clothes, we don’t have a business, so it’s important to get that end right.”

Hewson wouldn't let loose any details of the creative director search, but WWD reports that Alexander Wang and Sharon Wauchob are among those who have been approached. Hewson anticipates the designer being named “within a season” — in time for the Spring 2011 season — and will be someone who can “grow with the brand.”  In fact, she says, Edun will "most probabably have a runway show for Spring 2011, likely in New York.

Around The Web
Join The Conversation
Edun Gets New Creative Director Danielle Sherman
Edun Runway 2012 Fall
Edun Runway Fall 2012
White Swimsuits
Behati Prinsloo Wearing Orange Striped Dress 2016
Spring 2011 Paris Fashion Week: Sharon Wauchob
Kaia Gerber Alexander Wang Campaign Spring 2016

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Fashion
X