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decisions, decisions

Ashleyo_cfda2007 >>  I loved the The Row dress Ashley Olsen wore last night to the 2007 CFDA Awards, very clean and simple, and yet still different from everything else that walked down the red carpet. 
And yet, it got me thinking -- I know that the Olsens continue to wear pieces from The Row to events for publicity and exposure, but at the same time, if they're going to maintain that exclusivity that they've been guarding so carefully, the customer they're really going for is the woman who attends the same or similar events to the ones the Olsens attend.  And we all know what a faux pas it is to wear the same piece on the red carpet as someone else.  So are these pieces that the Olsens wear custom The Row pieces?  Or are they sacrificing exclusivity and potential customers to get a buzz going?

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