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This Sexy New Swim Campaign Is About to Break the Internet

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>> INSIDER WIRE —They've had a TV presence with Project Runway, Stylista, and Ugly Betty, but Elle is looking for more — especially to boost those lagging circulation numbers.  The magazine has enlisted Creative Artists Agency to help them drum up more TV and film partnerships, since they're no longer with Project Runway, and Stylista may not be back after poor ratings.  A little different approach to making money than Vogue, who decided to put ten archival images on sale, starting at $2,500. [Variety]

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