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>> It Was Isabella Blow Who Told Marchesa to Stick to Eveningwear —If there's one fact that's inarguable, it's that Isabella Blow had quite the sphere of influence over designers and their success.  When Marchesa started in 2004, Georgina Chapman says, she and Keren Craig had nothing really to sell and definitely no business model.  They did have an invite to a "smart party," however, and wore their own designs.  Chapman's backless sari dress caught the eye of Isabella Blow, who asked if she could borrow the dress for Paris Fashion Week.  Blow also is the one who told Chapman and Craig to focus on eveningwear. [Huffington Post]

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