Every week I have a stack of fitness DVDs on my desk waiting to be tested. More than half of them have "10 minutes" or "five minutes" written boldly on the cover, implying that this is the length of the workout. Since I've done many fitness DVDs in my time, I know that while the DVD claims "10 minutes to a toner you," that is simply not the case.
We think, "10 minutes? Well shoot, I've got 10 minutes to get in a workout." However, once you pop in the video, you find that there are actually several 10 minute portions to the workout that could add up to more than an hour. Sure you don't have to do them all, but I have a hard time putting in a DVD and simply doing the 10 minute warm-up and feeling good about my workout. I've even seen one minute workout videos — one minute! What is not made clear is that the video is actually made up of 127 one-minute segments, which is over two hours! Here we were thinking we were going to be done in one minute!
Sure, a few minutes is definitely better than nothing. However, I am mad that these companies are trying to draw us in with claims of getting in an entire workout in just 10, eight, six, five minutes, or even one. Why can't they just be forthright? I want to know what I am getting myself into and I don't appreciate bold misleading claims. Be wary of DVDs with such claims. I am not saying you won't get in a good workout, just don't expect it to be in 10 minutes or less.
On a side note, did anyone ever seen There's Something About Mary? Every time I see a video that promises results in 10 minutes or less, I think about the hitchhiker.