Have you heard about Taco Bell's "Steal a Base, Steal a Taco" promotion? This Tex-Mex chain announced that if any player stole a base during a game in the World Series, they'd give everyone in America a free crunchy seasoned beef taco.
Well, since Jacoby Ellsbury of the Boston Red Sox stole a base in the fourth inning of the second game, now anyone in America can show up at their local taco Bell on Tuesday, October 30, and get one free taco (between 2-5 pm).
Who doesn't love free stuff? Free is fabulous, and I'm a sucker for free giveaways, but just because something is free, doesn't mean it's healthy for you. Just out of curiosity, want to know how much saturated fat, cholesterol and sodium that free taco will get you? Then
Well I have to say that I'm quite surprised. I|
was expecting this taco to be ridiculously
unhealthy. It is a little high in sodium, but it
actually has 3g of fiber, 8g of protein and NO
trans fat. The only problem is that I don't think
many people will eat just one of these tacos
(it's more like two or three). I guess when it
comes to food (even when it's free) moderation
is a good idea to keep in mind.
Taco Bell is one smart cookie, or maybe I should say "churro." When baseball fans collect their free taco, chances are they'll buy something else and the company won't lose much money. I'm sure Taco Bell is also hoping to hook some new customers to their irresistible cheesy food.
Doesn't it seem kind of ironic though, that sports teams are collaborating with fast food joints? The baseball players are working out, training, and exercising their butts off, and America is reaping the benefits in the form of tacos. I know networks need to make their money through advertisements, but couldn't they have chosen something that's a little more healthy? What do you think about Taco Bell's marketing scheme?