In the past few years America has experienced a major push to eat and shop local, as exemplified by events like Slow Food Nation and the growing popularity of farmers markets. But as technology advances more information online, eating local and the Internet were bound to converge somehow.The resulting product that's emerged? A new site called Foodzie.
This San Francisco-based website connects artisanal food producers with customers across the country. Modeled after the success of Etsy, the online handmade goods marketplace, Foodzie aims to create the experience of the farmers market online. Cofounder Rob LaFave explained: “You get a similar experience to a farmers market . . . but it is much more scalable. Ninety-seven percent of the country does not have this kind of access to artisan foodmakers.”
Above are some of my favorites finds from the shop. Foodzie is an ideal destination for shoppers who can't go to farmers markets. My only qualm is that the idea of eating locally — the whole principle behind the farmers market — gets lost when you're shipping products halfway across the country.
What do you think of Foodzie? Is it poised to be the next big online marketplace?