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Happy Hour: Loft Liqueurs


Earlier this month, I was pleasantly surprised to hear about the opening of the world's first all-organic bar. So when I learned of Loft Liqueurs, the first USDA certified organic liqueur, I had to find out what all the hype was about.

Created by two best friends and San Francisco hospitality veterans to save people from "the bright neon color of your average apple martini," the limoncello-inspired spirits are at the forefront of sustainability and eco-consciousness. In addition to being made with all-natural ingredients, the kosher-certified liqueur is sweetened primarily with agave nectar. The company supports small farms and biodynamic agricultural practices when possible, and uses recycled cases, biodegradable inks, and bamboo-based paper.

I tried four flavors — lavender, spicy ginger, tangerine, and lemongrass. To hear what I thought of them, read more.

Lavender: Although I sometimes eschew lavender in food (if it's too perfumy, I associate it with a spa treatment) the botanical notes were sweet, floral, and prominent yet not overwhelming. In fact, it was my favorite flavor.

Spicy Ginger: Contrary to its name, this flavor was not particularly spicy. PartySugar felt the taste was not as prominent or fresh as Canton, another ginger liqueur. Nevertheless, this flavor would impart subtlety to a cocktail such as a lemon drop.

Tangerine: Although I love tangerines, this seasonal flavor was my least favorite flavor. Ironically, both of us thought it tasted somewhat artificial and syrupy.

Lemongrass: This award-winning flavor was PartySugar's favorite. We enjoyed the delicately fragrant and bright flavors of this liqueur, which could be the star of a lemongrass cocktail, or just as refreshing on its own.

Have you ever tried Loft Liqueurs, and are you impressed by their environmentally friendly practices?

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