Yesterday, Krispy Kreme introduced a whole new way to make us eat healthier (huh???). Their original glazed donuts are now available in a whole wheat variety with a caramel flavoring. The new doughnut is (according to Krispy Kreme), an alternative for health-conscious consumers.
"The Krispy Kreme whole wheat glazed doughnut delivers the delicious taste that our customers have come to expect from us," said Stan Parker, the company's senior vice president of marketing.
Okay, now even though the new doughnut is made of whole wheat and comes in at 20 calories less than the original glazed, I just can't really get behind the whole concept. I mean, health-conscious and Krispy Kreme don't really seem to go hand in hand, now do they?
Source: Washington Post