The Story Behind Starbucks's Cold Brew Will Make You an Even Bigger Fan

POPSUGAR Photography | Mark Popovich
POPSUGAR Photography | Mark Popovich

You might notice that Starbucks has a new menu item called Nariño 70, but it's really just a new name for its cold brew coffee. In an effort to educate customers about the background of the coffee and let people know exactly where it comes from, Starbucks is telling the story of the artisanal blend, which is called Nariño 70 Cold Brew. According to a statement from Starbucks, "The name itself, Nariño 70 Cold Brew Coffee, pays tribute to the beans that make up our custom blend. Seventy percent of the beans are from Nariño, located in the southwest region of Colombia." What about the other 30 percent? "The remaining 30 percent is made up of East African coffee. With slightly more acidic and delicate flavors, it helps complete the blend," said a spokesperson for Starbucks.

This blend is what gives the cold brew its rich, smooth, chocolaty flavor without a bitter aftertaste — and it wasn't chosen lightly. Their team "went through around 65 different iterations before landing on the perfect combination," according to the Starbucks statement. In case you missed it, you can now get bottled Starbucks cold brew, so you can get your caffeine fix without heading to a store. Does this backstory make you a bigger fan of Starbucks?