New York's most popular low-calorie, ice-cream alternative, Tasti D-Lite, has announced plans for international expansion. James Amos, the owner of Tasti D-Lite, which was featured on Sex and the City, told the Wall Street Journal about the brand's growth:
Two Tasti D-Lite stores opened this month in Seoul; expansion into Israel and Mexico is in negotiation. Late last month, Tasti D-Lite signed franchising deals for a minimum of 16 stores in Tennessee and at least 40 in Texas, including San Antonio, Austin, and Houston. It is working on expanding into California and adding to the seven stores already in New Jersey. Next month, Tasti D-Lite plans to open two flagship stores in New York, including one on the ground floor of the Empire State Building.
The chain offers over 100 flavors and has developed a cult-like following among New Yorkers. As Pinkberry and Red Mango continue to open stores across the US, it's no surprise that Tasti D-Lite is following suit. Have you had Tasti D-lite? Are you excited the chain may be coming to a location near you?