Cath Kidston creates undeniably girly stuff for people who aren't really into girly stuff. The U.K. designer of textiles, wallpaper, clothing, kitchenware, and home accessories has developed a distinctive, vintage-inspired look, with florals and other patterns that are funky and feminine.
Her designs feel at once once old-fashioned and also adorably modern, so walking into a Cath Kidston boutique is like entering a space that exists in its own kitschy era. Since opening her first store in London's Notting Hill district in 1992, Kidston has expanded her empire to include 11 more shops in the U.K. and one in Tokyo. This month, Cath Kidston will be unveiling a new online store for U.S. customers; until then, check out my finds from the U.K. site by clicking on the photos below.