For the past few weeks the internet has been abuzz with rumors that Paris Hilton secretly snuck off and got breast implants. She has been looking quite buxom these days, after all. As it turns out, it was all smoke, mirrors, and a lucrative stunt. Starting today, Paris Hilton is the official spokesperson and designer for the newest line of push-up bras from Victoria's Secret named The Fake-Body by Paris: Just Like The Rest of Her.

Paris apparently got quite the paycheck, $10 Million, to design and model the line. Rumor has it that in the contract it includes that she won't be seen without the bra on (including throughout the summer bikini season) for the next year. To hear more about the line, including pictures of the magic they create just read more

Never one to dilly dally in the ways of love, Jessica Simpson and John Mayer secretly married in Hawaii this weekend. There were not, as far as I know, reality TV crews around, but I could very well be wrong. The couple stopped off to get Maui'ed on their way to Australia for the last leg of John's tour.

Rumor has it that he serenaded his new wife at the reception with Your Body is a Wonderland as well as a new tune written just for her. To hear more about the ceremony, and see a preview of the pics just read more

Just when we thought we'd never get Irreplaceable out of our heads, Beyonce has come along with a new, catchy video. This teaser track was originally an intro to a song on B'Day, but she apparently felt the need to make a video for it. Just as a preview: B is rocking some awesome leopard print eye shadow and riding on a giant house cat. Check it out, it's classic Beyonce.

Hanging out? Go check out FabSugar's live Love It Or Hate It? Polls for the Kid's Choice Awards (hosted by JT, yay). We'll be covering the action later, but until then, they've got the red carpet looks covered.

Mischa was looking simply adorable in white while arriving at the elegant Diner des Tsars to aid Unicef in London on Thursday. Mischa is usually at the forefront of fashion so it's no surprise that she's rocking semi-ruffles and nude shoes. The dress, which looks so delicate that it might be made of tissue paper, makes Mischa surprisingly innocent and sweet. We almost forgot about her last two boyfriends.

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We've been seeing a lot of Jen around the world promoting her new album, including this stop on MiTRL (MTV Tres' TRL). Apparently not everyone is happy with her exhaustive schedule, though. The nation's top Latin music chain Ritmo, has banned all her music from their stores after she refused to promote the album there. The president of Ritmo, David Massry says, "This is a Spanish-language CD, and if she wants to discriminate against the Latin community, then we will not sell her product." We wonder if J Lo will address these concerns or if Mr Massry is just trying to make some headlines of his own. Stay tuned.

For more pics of J Lo and VJ Carlos Santos just read more