geek goes chic

parties

PartySugar Behind the Bash: The PopSugar TechCrunch Party

Last Thursday night I had the wonderful opportunity to hop on a plane, throw on a fabulous dress, and head to a party.
PartySugar Behind the Bash: The PopSugar TechCrunch Party

Last Thursday night I had the wonderful opportunity to hop on a plane, throw on a fabulous dress, and head to a party. The party — a blowout bash hosted by TechCrunch and PopSugar — had 2,000 guests and tons of teched-out demos. To find out more about the party, click on the "Start" button.

Party

Comment to Win the Ultimate VIP Goodie Bag

For those of you who weren't able to make it to our fabulous party in LA last week, don't worry; we've reserved a little bit of the fun for our readers.

For those of you who weren't able to make it to our fabulous party in LA last week, don't worry; we've reserved a little bit of the fun for our readers. You see, we gathered some of our very favorite things and created the ultimate VIP goodie bag, 45 of which we are giving away to attendees of the party. The remaining five have been set aside especially for you. To enter to all you have to do is register and leave a comment on this post by next Monday, April 21.

For the official rules, click here, and to see the complete list of included products, read more

Look Book

Guess the Sugar Girls at the PopSugar/Tech Crunch Party!

The PopSugar/Tech Crunch party has come and gone (tear).
Guess the Sugar Girls at the PopSugar/Tech Crunch Party!

The PopSugar/Tech Crunch party has come and gone (tear). But what a way to kick off Spring! The party (last Thursday night) was a hit and most of us have finally recovered. Some of the Sugar girls were lucky enough to go down to LA and represent in style. I rounded up a good amount of the girls (and guy) for some Look Booking fun. I thought it would be even more fun for you to try to guess who the Sugar girls are. To be fair, I have dropped hints in the slides and here's who is pictured: PartySugar, Bella, Citizen, Pet, Team, Buzz, Geek, and of course, Pop. Happy guessing and doesn't everyone look Fab?!

recipes

Happy Hour: Sugarade and TechPunch

Last Thursday night was the PopSugar/TechCrunch party — don't worry lots more party details to come!

Last Thursday night was the PopSugar/TechCrunch party — don't worry lots more party details to come! — in Los Angeles. TechCrunch was in charge of most of the preparty planning, but it was my job to name the specialty cocktails. The two drinks were created by Lotus — the fabulously smooth, antihangover vodka — and the names were created by yours truly with the help of my stylish partner in crime, FabSugar.

Sugarade is a potent variation of lemonade with a refreshing essence of lavender. TechPunch is a punch-colored mix of pomegranate and cranberry. Both recipes are super simple and can be easily re-created in your home bar. To take a look at the recipes, read more

engraving

Geek Goes Chic: Etchstar Carves Place in My Cell and Heart

In case you haven't heard, our recent party in LA was decidedly geek chic.

In case you haven't heard, our recent party in LA was decidedly geek chic. PopSugar put on the event with our friends at TechCrunch, but it included an array of other sponsors who set up fun stations around the venue.

One of the stations was Etchstar, who I have written about in the past. The company sells custom laser etched and engraved preloaded iPods, cell phones, laptops, Moleskine journals and even metal dog tags and I have to say, they are adorable. During the party, most of the Sugar crew made their way over to the Etchstar booth to have their beloved BlackBerry's and iPhone's personalized with some one-of-a-kind etching creations. Thanks to the Etchstar team, we instantaneously had all our gadgetry customized with everything and anything from Sugar logos to stars and even skulls — so hot! Check out all the fun designs below.

You can see all their photos from the event for a better look at some of their other designs.

Party

Thank You Party People!

A very big thank you to everyone who came to the PopSugar/TechCrunch Geek Goes Chic party last night.

A very big thank you to everyone who came to the PopSugar/TechCrunch Geek Goes Chic party last night. We had such a blast meeting all of you and look forward to more fun events in the future. Thank you TechCrunch for being such wonderful co-hosts and the fabulous DJ Perry Farrell. We hope everyone enjoyed their yummy Lotus Vodka and don't forget, we got some great VIP goodie bags for those who couldn't come. Check back next week for a chance to win a Flip Video camera and much more!

For lots more pictures from the party please read more

Party

Party Time with You and TechCrunch!

Our party dresses are all picked out and our Flip Video Cams are ready to film the LA night away!

Our party dresses are all picked out and our Flip Video Cams are ready to film the LA night away! All the preparations are in order and we can't wait to meet everyone on the guest list. Tonight we're off to our first ever party, which we're throwing with our friends from TechCrunch! Many thanks to all our amazing sponsors like Lotus Vodka. We'll be sure to share pictures and video from the event and don't worry, next week we'll be giving away five of the fabulous VIP gift bags from the party to you so even if you can't be with us tonight you can still score!

Banana Republic

Fab Finding Follow Up: The Sugar Girls Party in LA!

As you may already know, our big Tech Crunch Party is this week and all us Sugar girls are wondering what to wear.

As you may already know, our big Tech Crunch Party is this week and all us Sugar girls are wondering what to wear. The party is in sunny LA and we want to look Spring fabulous.

I started you off with these Jimmy Choo Leo Metallic Sandals ($615) because they're insanely fierce and LA party worthy.


Let's see what you all came up with!

Look # 1, created by KikiM, is artistic and fabulous. The avant-garde shape of the dress is interesting and the short hemline is flirty and fun.

To see the rest, read more