It's a bit of a catch-22, isn't it? In this day and age of equality, perhaps it is looked upon as something not needed or not P.C., etc. It's perhaps looked upon as being sexist if you refer to a woman as a "damsel."
But then, what of pure common courtesy? For instance, what about holding the door for someone behind you? If you can't be bothered to open a door for the person you are out with (and notice, I am not noting gender, for that would show bias), then surely, you can hold it open as they come in behind you, as opposed to oh say, letting it slam in their face?
Or how about this:
While it is true if you need help with something, it's good to ask. Like help getting up from a seat or assistance stepping down or stepping up something that is high or steep. However, what about taking initiative? Is that something that is also becoming obsolete? Does someone always need to ask for help in order for it to be given?
I suppose I shouldn't have titled this particular entry under "chivalry," for I am not inquiring about, oh say, pulling a chair out for a lady, or standing up when she does, or throwing one's coat over a puddle for her — nothing of the sort — nothing on such a grand scale. Perhaps I should have just called this entry "common courtesy"?