Even 60-year-old romance novel publisher Harlequin is getting involved with its newest imprint, Harlequin Teen, which will feature teen protagonists.
Sales of children's/young-adult hardcovers are up 36.4 percent, according to the Association of American Publishers, but sales of adult titles have taken a nose-dive. (Perhaps because some adults, it turns out, are reading young adult novels?) One example of what Harlequin Teen has up its sleeve: Intertwined, a book that "stars a teenage boy who has four souls living inside him and who is irresistibly drawn to a vampire princess." More vampires, eh?