Wedding season is all around us, and we share plenty of tips here on POPSUGAR for how to be a modern bride and bridesmaid. But sometimes we like to take a look back at what it was like to walk down the aisle back in the day. Looking through these vintage wedding ads, I gather that the best way to secure a husband and have the wedding of your dreams involved a lot of soap, silverware, and toasters. Check out these retro ads now, and see how the advertisers of the Mad Men era caught the attention of brides and brides-to-be!
Have a Pepsi so you'll fit in with the "slim, trim bridesmaids of today."
It's perfectly normal to design your bridal gown after a spoon . . . right?
Love and loss, all on one magazine cover.
Hey brides, don't forget you have to keep both your man and his inner man contented!
There sure are a lot of wedding-themed soap ads.
You're so hot in that suit, even the cake topper wants a piece.
Quick, don't let the guests catch us!
Don't wrinkle your dress while you're talking on the phone.
If you read the fine print, the Mr. calls his Mrs. "one of the most interesting-looking girls you ever saw!" Um, is that supposed to be a compliment?
"Tear yourself away, my pet," I know the silverware is more interesting than marrying me.
Nothing is more thrilling for a bride than aluminum cookware.
She nearly lost him because of her offending "B.O." Quality men don't marry stinky girls.
I mean, my husband is fine. But it's the china I'm really in love with.
Even "the girl next door" needs to keep her face clean to marry the man of her dreams.
Nothing's more humiliating on your big day than having your car battery die.
The happiest brides have nice silverware — didn't you know?
If you eat too much pudding as a married couple, your shape will be more round than square.
Ladies, clearly, it's all about the soap when it comes to finding a husband.
The finest matchmaker in the world won't find you a mate in that dress.
Hmmm . . . do I want the plate or the man?
Watch out, those bridesmaids look a little too interested in the happy couple.
Brides in training.
Real marital pleasure comes from the cigarettes.
Groom? What groom?
A watch is almost as good as an engagement ring . . .
Put a ring on it to convince your long-distance lover you're serious.
Whatcha doing? Oh, just taking a break midwedding to do some laundry.
These dishes will last you a lifetime! Or at least until your marriage is on the rocks and you're throwing them at each other.
"Discriminating" bridesmaids smoke Herbert Tareyton ciggies.
The "modern girl knows the importance of taking good care of her figure" by filling up on sugary soda before her big day.
I think there's something going on between the ring bearer and the bride.
Yes, this silverware made this the happiest day of my life.
I married my "gay companion."
The bridal shower is made better with beer.
Wait, is this a two-for-one kind of deal?
You've gotta give the happy couple a toaster, how else will the bride make her husband his toast every morning?