On the importance of activism:

"The word 'consciousness' is as defined as 'the state of being awake and aware of one's surroundings.' This is how we want to live our lives, spend our money, build our relationships, and run our business. This crucial awareness is what gives life meaning and separates us from every other living thing. Sadly, a pulse does not ensure consciousness. It is a choice. We could easily roll through life with our eyes down and ears shut, satisfying each need on a personal level and never feeling the profundity of our existence as one part of a global family. That day in the morgue, we lost the ability to deny our connection to both the suffering and the tremendous capacity for human kindness that exists in the world."

Source: Darling Magazine

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