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Brilliant or Baffling? Outsourcing Your Assistant


While most of us don't have the means or necessity for a full time personal assistant like most of the stars that will be appearing at the Oscars on Sunday, some of us could use an extra hand now and then. Now, thanks to globalization, you can hire an assistant in an Indian call center for about $16 an hour. Your personal assistant will make your appointments and calls, do research, send you reminders, and wait on hold for you. However, they won't make any arrangements involving adult entertainment.

One of the 150 "remote executive assistants" for a company called Brickwork in Bangalore said,"The main advantage is the time difference. We're able to do tasks for people while they're sleeping. You wake up to an email telling you it's done."

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