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Forbes Names Savviest Celebs of '07

Forbes Names Savviest Celebs of '07

What does savvy mean to Forbes? Oh, just multimillion dollar deals with stakes in big-name companies, self-named and designed clothing lines, and fragrances named after yourself with all advertising starring, of course, you.

Bottom line, these celebs are maxing out their potential by taking advantage of lucrative business deals. I know you've all seen Jennifer Aniston's SmartWater ads; the company is definitely capitalizing on her ability to appeal to guys and girls. She supposedly came out of this deal with about $10 million.

Other stars on the list include women you might have guessed. You know, the ones who don't even need last names? Madonna continues to top herself year after year, and 2007 was no different. Her biggest deal this year was the $120 million she got when she signed on with Live Nation. Then there are the models who've shown us the brains behind their beauty — the business tactics and projects of Tyra, Gisele, and Heidi that all made headlines this year.

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Join The Conversation
Green Green 8 years
i like her chin, at least it's her's
Carri Carri 8 years
I'd totally drink that water if I could have boobs like that! But ditto on the chin, hahaha!
Vanilla-Bean Vanilla-Bean 8 years
Love Jen!
Vanilla-Bean Vanilla-Bean 8 years
Love Jen!
Nexrose Nexrose 8 years
i hear that hotstuff! i hate to be the one who says it but i'm not a fan, she just seems boring to me. :(
bellanatella bellanatella 8 years
Lmao, hotstuff.
bellanatella bellanatella 8 years
Lmao, hotstuff.
emalove emalove 8 years
Jen looks lovely in those ads.
hotstuff hotstuff 8 years
I'm not drinking that water if my chin is gonna look like that!
longhorn_sugar longhorn_sugar 8 years
jenn rocks!
longhorn_sugar longhorn_sugar 8 years
jenn rocks!
rlveronica rlveronica 8 years
I love Jenn!
aimeeb aimeeb 8 years
Go Jen! :)
aimeeb aimeeb 8 years
Go Jen! :)
cassedy04 cassedy04 8 years
i have such a girl crush on her, oh man. team aniston all the way, hahaha!
NurseDeAnna NurseDeAnna 8 years
Team Aniston!!
NurseDeAnna NurseDeAnna 8 years
Team Aniston!!
Lovely_1 Lovely_1 8 years
Hahaha that is an awesome ad! I haven't tried it yet - BUT I think I might now ;)
SkinnyMarie SkinnyMarie 8 years
I hate to admit it, but the Jenn Aniston add is the reason I tried smart water. Shame on me!
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