Pennies aren't just for picking up anymore. This back to school season single pennies can buy brand new supplies at stores like Staples and Office Max. They're offering weekly penny deals, for example, this week each store is offering folders for $0.01 a piece.
Retailers are hoping penny sales will draw customers in and they'll purchase other items while swooping up sale stock. Paula Rosenblum from Retail Systems Research explained, "Retailers are trying to stimulate demand. This is about getting people into the store. If you end up buying ink refill for your printer, the retailer has made back the money."