A new Old Spice commercial just debuted, and it features lots of abs, a very manly beard, a kraken, and plenty of gold coins. But is it more than a faint echo of Isaiah Mustafa's world-changing, solar flare-inducing hotness? Well, men in uniform are always extra attractive, and only cave-dwelling hermits don't like pound upon pound of gold bullion. But then again, the kraken has suffered enough Read more

Oh, Isaiah Mustafa, when will you let go of the nation's collective heartstrings? Every time you say "Hello, ladies," I actually do want to buy some Old Spice just to keep you employed forever. And now there's another Old Spice spot out for the brand's Fiji-scented dude products. This time around, we get to see Isaiah wear board shorts, play the guitar, and schlep around adorable baby beagles. Read more

You can't keep a good (shirtless, dreamy, funny) man down. Professional hunk Isaiah Mustafa is back on behalf of Old Spice, and we're almost embarrassingly excited to see his forthcoming commercials for scents inspired by locales such as Komodo and Fiji. Congratulations, Wieden+Kennedy ad team. By bringing Isaiah back, you've succeeded in making us actually like advertising. Here's a teaser. Read more

Did it just get hot in here? Much to the pleasure of women everywhere, the Old Spice Guy (aka Isaiah Mustafa) and his shirtless abs have returned to YouTube. Adding on to what could have been the most successful viral campaign ever, Old Spice will soon be releasing a series of educational ads starring Mustafa that will also "carry an entertainment value that is second to none." I can't wait. Read more

Grover from Sesame Street has been one of my favorite characters ever since I was a preschooler reading The Monster at the End of This Book. That's why I can't help but love this new parody of Isaiah Mustafa's hilarious (and hot like the sun) Old Spice ads. The short is ostensibly designed to teach small children about the word "on," but it seems a lot more likely to soften the hearts of former Read more

Remember the amazing social media campaign that was organized about a month ago by men's deodorant brand, Old Spice, which had everyone — including celebrities like Ellen DeGeneres and Ashton Kutcher — excited over? The company assembled a team of people to produce a video every seven minutes over the span of a few days to respond to questions posed by social media networks. Sales for the Read more

Jon Hamm, the Old Spice guy, and more attend Creative Arts Emmys — PopSugar Dolly Parton and Queen Latifah to star in movie together — Hollywood Reporter Jennifer Aniston's The Switch comes in eighth at box office — BuzzSugar True Blood's Anna Paquin and Stephen Moyer tied the knot! — People Caster Semenya's opponents unleash harsh complaints after she wins — Telegraph Vogue's Grace Read more

The 2010 Primetime Emmys are less than a week away and the TV world got the ball rolling on Saturday with the Creative Arts ceremony at the Nokia Theater in LA. Neil Patrick Harris had his boyfriend David Burtka on his arm as they celebrated NPH's first two Emmy wins, which means one statue for each of their twin babies on the way. Jon Hamm and Christina Hendricks were among the Mad Men Read more