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Bottled Water Sales Experiencing a Drought
Last week, I asked you how you felt about boxed water, the latest fad to hit the beverage market. Although many of you were in support of the company's sustainable business model, just as many said you'd rather turn on the tap. It turns out you're not alone: recent studies indicate that consumers are actually turning their backs on bottled water.
What's Your Thirst For Water?
Water. Considering we're constantly drinking it, mostly made of it, and wouldn't be alive without it, we don't give the liquid a lot of thought. That's why, in 1992, the United Nations conceived of World Water Day, which falls on Sunday, March 22.
Boxed Water: Love It or Hate It?
As consumers have been inundated with such novelty items as blessed water and bottled tap water, it's hardly surprising to hear that the latest fad to catch on — perhaps in light of upcoming World Water Day — is boxed water. Boxed Water Is Better, the brainchild company behind the idea, bills itself as "part sustainable water company, part art project, part philanthropic project, and completely curious."
Because it's made from sustainably harvested trees and ships flat, the water has a lower carbon footprint than bottled water.
Stephen Colbert Pledges Not to Drink a Drop of Water
Happy Water World Water Day! Today is the day to celebrate water conservation. Stephen Colbert dedicated a whole episode to H20, and shared some interesting facts about the lovely liquid.
Would You Pay For Tap Water?
In order to provide safe drinking water to underprivileged societies, the Tap Project is asking diners to pay for tap water that would normally be offered for free. Many restaurants in the San Francisco Bay Area are taking part in the project, which asks diners to donate a minimum of $1 for the tap water. The fundraiser started on March 16th and lasts through World Water Day, March 22.
What Kind of Water Do You Drink?
Today is World Water Day (in fact, it's the 15th World Water Day to be observed). And unlike other random days, I can actually tell you a little bit about this one. World Water Day was started by the UN (they adopted the resolution in 1992 and it's been observed since 1993) in order to promote the public awareness about the issue that not everyone has clean, safe drinking water available to them.
Sarah Jessica Toasts to Water
SJP shimmered in blue last night to kick off World Water Day in NY. She teamed up with Esquire to launch UNICEF’s Tap Project, an initiative that offers NYC diners the option of donating $1 for their usually free tap water. The money will go towards a program that helps bring clean water to children in the developing world.
World Water Day: $1 for Water in NYC
Tomorrow is the U.N. World Water Day, which is in place to help spread awareness of a global health issue that not everyone has clean, safe drinking water available to them. A few hundred NYC eateries are getting on board to help spread the awareness too.
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Willoughby Washes for World Water Day
Holly Willoughby's had her fair share of comments about her cleveage in recent weeks, so I don't blame her for keeping her chest covered up in the shower whilst promoting the Ariel three minute shower challenge in London's Trafalgar Square, as part of today's World Water Day. Although there didn't appear to be any water flowing from the shower head, there seemed to be a little bit dripping out of poor Holly's eye. As she didn't have a trails of mascara running down her cheeks, I assume the makeup artist had planned ahead and applied waterproof makeup.
Vampire Diaries "History Repeating": The Good, The Bad and The Bloody
Dear The Vampire Diaries, I see your master plan now: it's to bring it every week now. Please continue to do so. Moving on, this week we learned more about Bonnie and her family ties, revealed Damon's master plan, and met the new mysterious, history teacher.
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