I know it's kind of silly, but I've always been proud to be a Netflix subscriber, because I felt like I was supporting a local company. The San Francisco-based company has gotten huge, but its roots are in the Bay Area, where I am — and I like to think of it as a hometown company, a local affair that triumphed over the Goliath of BlockBuster.
That little local-biz-makes-good fantasy could be coming to a close, though, as rumors are swirling that Amazon could be taking over the mailed movie service.
The speculation — which is not new, an Amazon acquisition was rumored a couple of years ago — came about because Netflix's stock had gotten a little push.
What does this mean for us customers if it's true? It could mean that nothing changes, and it could mean that everything changes; we can't know.
What we do know is that my sweet little notion of supporting a local company would be done for. Would that make me stop using Netflix? Probably not. Would Amazon owning Netflix affect the way you felt about it?