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Apple Files Lawsuit Against Sex Shop


Nowadays it seems as though everything is getting the i makeover. Ever since Apple unveiled the iPod in October 2001, it has become one of the most popular portable media players on the market. And with its popularity came the popularity of all things "i."

Another product getting 'i' enhanced is the iGasm, a vibrator by Ann Summers that connects to any music device through a headphone jack that will...you guessed it...vibrate to the beat.

Needless to say, Apple wasn't overly enthused about this new product which uses the company's recognizable 'i' in its name. But what really irked them was the fact that the iGasm's ads were practically identical to the signature Apple silhouette ads. According to the Product Reviews Net, Apple is now threatening to sue Ann Summers for using this image for her iGasm advertisements.

What are your thoughts? Do you think Apple is suing because of the silhouette ad similarity? Or do you think they want to steer clear from any 'erotic' product associations? Leave your comments below!

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