The well-dressed Kindle is already a hot-ticket item on Amazon, but soon you'll be able to pick up the ereader in more than one physical location. Joining Target as an official retailer of the Kindle, Best Buy will be stocking its shelves with the new model this Fall.
Best Buy will now carry three major ereaders — the Kindle, the Nook, and Sony Readers — creating a virtual one-stop shop for all your ereader needs. The Kindle is obviously the top seller among the three, but its expansion to more brick and mortar stores shows Amazon's commitment to keep it on top, especially since the Nook is so visible in Barnes & Noble and Best Buy already. The question remains — will this create even more price competition among the top-selling ereaders with in-store sales and discounts? I'd like to think so.