International bookseller Borders recently announced that it would be breaking free from Amazon after a seven-year partnership. It's already launched a revamped website that's intended to provide a more "real-world" visual online book-shopping experience — something that Amazon doesn't offer just yet. The new and improved site features a "Magic Shelf," an interactive browsing window that enables users to check out highlighted music, books, and movie titles.
I don't know about you, but when it comes to book shopping, I want to get in, get out, and get the best price (all online, that is). Usually I know exactly what I want, so I couldn't care less about a fancy online shopping experience . . . I base my final site decision solely on the price tag. What about you?