Microsoft did something right picking Pharrell Williams to declare that he's a PC in their new "I'm a PC" ad campaign; there's not many celebrities that are as effortlessly hip as him (he'll be joining my Top 10 gadget endorsers), surely helping turn the company's staid image on its head. Check out this outtakes and interview video of Mr. Pharrell from the ads, talking about his love of music and getting geeky over energy, molecules, and technology.
There are some great little non-PC tidbits as well — did you know what N.E.R.D. stood for? Crazy!