This watch may not be as intuitive as the Mr. Jones watch , but it is unique in its own right. The unisex Zub 38 Zenv Watch  by Nooka is 38mm wide and made out of soft rubber. The time is displayed in a vertical fashion from left to right with two bars representing the hours, one for the minute, and a numeric display for seconds and day of the week. Featured on 7Gadgets , each watch comes fully waterproof with an alarm, chronograph and EL backlight.
Available in black, cinnamon, green, grey, purple, and white for $135.