Electronista reports that the ModeLabs designed handset encompasses many signature Levi's traits like a rugged exterior. Made from strong steel, the Levi's mobile comes with a matching chain that can be attached to a belt loop like the one shown here (I am guessing you'll need to get a pair of Levi's to match).
Other features include media sharing capability, a camera and a MP3 player. It will be released in metallic silver, black and brown copper editions. They've also created "shiny silver" and "shiny sand" editions, featuring a mirror screen - presumably to target the female market. No pricing info available just yet, but expect to see a release by September. As for a U.S release, there's no news yet.