Martha Stewart Does Edible Geek On Wired

Homemaking expert Martha Stewart may not have stripped down like Jenna Fischer for her cover of Wired, but she does get her geek on with a baked-to-perfection Wii cake and by revealing her inner techieness.


Gadget obsessed Martha stays connected with her BlackBerry and Razr (pink perhaps?) and it's no surprise that the super organized Stewart has a "servery," a room with two long white marble counters on either side with lots of plugs, where she keeps her gadgets, charges her cameras and stores batteries. She also attempts to keep wires and "crap" (no lie) to a minimum, opting for iPods in every room with wireless speakers. Here are some more highlights from the interview:

  • On the new marthastewart.com re-design: "I'm working on Marthapedia right now, which is my version of Wikipedia. If you know how to take red wine out of a white cloth napkin better than I do, that's good to know. We'll be editing user content, and it won't be as freewheeling as Wikipedia. Because a lot of this — you have to really monitor it."
  • What geeks can learn from her: "First of all, they can learn to prioritize, and they can learn how to make things beautiful. It's about using your hands and your mind to make things work better. Whether you're a programmer or a seamstress, it's all about new techniques, simplifying old techniques, and consolidating steps. Making things go faster — but not worse. Better."

Check out Martha's Wii Cake recipe. Want to check out some more yummy and geeky treats? Check out my past edible geek stories.

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