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NTT Communications Developing Fragrance Email System

Emailing Fragrances to Your Friends: So Much Better Than an Emoticon

In a long-distance relationship? Next year, you might be able to email your loved one a spritz of your perfume and get their olfactory system all worked up. NTT Communications is developing a system that will let you select a fragrance from your cell phone or via email and then have it spritzed out of an in-home unit (either your own or to whomever you're sending it). The unit will mix base fragrances to produce your choice, like a printer mixing base colors.

NTT is hoping the unit will cost around $200, and I gotta say, I think this sounds rad. I'd spritz out gardenia in the Spring, cinnamon in the Winter, and maybe send my girlfriends flowers or cookie scents when they're feeling low and I can't be with them. Maybe if Carrie had sent Chace her perfume instead of a Dear John letter, things would have been different. What scent would you send to someone?


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magickalrealism magickalrealism 8 years
Fragrance is so fraught these days. That said, I make perfume for a living, and the business implications are as dizzying as being locked in the closet of a Walgreen's beauty counter.
jedimasterarmi jedimasterarmi 8 years
macgirl-ANYTHING can give me migraines (it seems) but the worst kind are the kind you get from scents on a cloudy day.
natali3nguyen natali3nguyen 8 years
that's weird...and expensive!
macgirl macgirl 8 years
jedimasterarmi- that was my first thought! I get migraines that can be triggered by smell. When I was little I had a thing for Love's baby soft perfume but it always gave me a major migraine.
orisugar orisugar 8 years
I don't know what to make of is getting trippy...I think $200 is a bit much for a bit of spray scent...maybe i'm a cynic but i bet it'll smell like room freshner...I'd rather spend my money on delivering my friend/lover a real gift.
bluefuel318 bluefuel318 8 years
Just one step closer to Smell-o-vision!
linb linb 8 years
It's a great gimmick, but would probably get old after a while. Then there's the "I've got one now you need to get one so I can send you smells" to convince your friends to go through. If I want to tweak my amore with my perfume, I spray it on a love note and it only costs me .41 cents to send it. Much more thoughtful and cheaper. Cookies for friends? Get them an online gift certificate. Their thighs will thank you.
cbombnewell cbombnewell 8 years
Wow...that is really weird but at the same time really these days is so crazy.
jedimasterarmi jedimasterarmi 8 years
i hope that it's not too smelly-people with migraine problems could have a problem with this.
mnp mnp 8 years
I think this is a neat idea but what if the person doesn't like a particular scent? I would like to be able to create my own scent and have so many options to do it on my own - that is a better idea but I don't know about people calling/texting in a scent for me.
juliej juliej 8 years
I agree AnnieMarie, it's very weird. While I Love Geek's idea of sending flower or cookie scents to friends who are in need of cheering... I can't help but think that my brother-in-laws would find many less than desirable uses. (I'm quite sure that there would be contests involved for who can send the most disgusting scent...) Ughh, I can't bear to think on it any longer.
AnnieMarie AnnieMarie 8 years
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