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Pure Digital Bought By Cisco for $590 Million

Do You Take Personal Videos?


Pure Digital made big news last week when it was bought by Cisco for $590 million, which is a sign that its products, the Flip video cameras, are as valuable to the world as they are to me.

I credit the Flip with getting a lot of people to take short personal videos (celebs seem to love them). You no longer have to commit to a big, expensive camcorder; you can whip out your cell phone, your digital camera, or your Flip.

Of course, this footage is generally for fun, capturing little, funny moments, rather than having viable footage for film projects. Whether you're just taking video for fun or YouTube, do you take personal videos?

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