Add "Bottle Package Designer" to actor Adrian Grenier's resume. To coincide with Earth Day, the multitalented star, along with the inimitable Erykah Badu, surfer Kelly Slater, and three students from Parsons the New School for Design, have collaborated with Kiehl's to launch four limited-edition designs of Superbly Restorative Argan Body Lotion ($55). All proceeds from sales of the lotion, which is bottled in 100 percent post-consumer recycled packaging, will benefit the Waterkeeper Alliance, an organization that preserves and protects community waterways from polluters.
Check out the gallery below to take a peek at their eco-friendly labels, which hit Kiehl's stores just in time for Earth Day on April 20. Good design, a smooth lotion, and a purchase that gives lots of money to help keep waterways clean all make this project one I can get behind.