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American Apparel Persists in Pushing Scrunchies

Which Scrunchie Would You Rather Wear?

American Apparel has been trying to bring back the scrunchie for more than a year, but most of you aren't feeling it. Still, the scrunchie persists! This time, it's available in new gold lamé and neon versions. Scrunchie inflation has hit, too: at $6 each, these offerings are $2.50 more than 2009's scrunchies. I still can't go for this trend resurrection, but if you had to wear one of these, which would you choose?

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eneriyma eneriyma 6 years
I wouldn't wear one in public, but they are nice for keeping hair back without messing up my style or adding lines while doing makeup or washing my face (or sleeping).
Drewsfan Drewsfan 6 years
Don't tell anyone, but I still wear scrunchies. They're great for making a huge bun, (especially if you don't have very long or thick hair) just pull your hair back in a ponytail, wrap all your hair around it to cover the hideous scrunchie, and voila! If I had to wear one of those, I'm with Melissa!! Haha!
kismekate kismekate 6 years
they are both AWFUL.
lickety-split lickety-split 6 years
scrunchie's are awesome!!! i wash my daughters hair at night. they have long hair. and if i brush out their hair and then put it in a scrunchie, kind of wrapping it around the ponytail for about 6 inches very loosely, their hair is dry in the morning, but doesn't have a line in it from a pony tail holder. they're getting harder to find, so i'm glad if they're making a comeback :woohoo: i like the gold; night time glam, lol.
Beauty Beauty 6 years
Anon, I like the way you think. They actually have gold lamé SNAKE PRINT, but there was no photo online.
chequettex chequettex 6 years
Wow. I hate BOTH of those. If I was going to wear a scrunchie, it would at least have to be a color that I like to accessorize with, like grey or golden yellow or beige. But I went with lame. If your gonna go all out, you might as well go ALL out!
Beauty Beauty 6 years
Melissa W, you just made my morning.
Rjs-baby-girl Rjs-baby-girl 6 years
Ya I don't like scrunchies either (and my hair isn't thick or long enough for me to wear one anyway) but I would go with the lamé one if I had to.
postmodernsleaze postmodernsleaze 6 years
HAHA, Melissa... I'm with you.
Girl-Jen Girl-Jen 6 years
I guess the lame one wouldn't look too terrible wrapped around a messy bun...
bobbysgeel bobbysgeel 6 years
I would wear the lame' up high with a hat on top! Lol
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