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Beauty by POPSUGAR Video Review

For You, by You — Say Hello to Our Makeup Range, Beauty by POPSUGAR!

We asked you, our trusted audience of beauty junkies, what you'd like to see in a makeup line. After 18 months of development, we're happy to announce that Beauty by POPSUGAR is available now in select ULTA Beauty stores! There are several categories of products with over 80 items overall, including liquid lipsticks, metallic eye shadows, and an out-of-this-world holographic lip topper! Beauty by POPSUGAR is cruelty-free and made without "nasty" ingredients while incorporating the good ones. Watch to check out more, and leave a comment on what you're excited to try!