Yes, you read that right! We've partnered with Nature's Bounty to share everything you need to know about the ingestible beauty trend — and why it's worth trying.
Trends may come and go, but as a beauty editor, my willingness to try them will never fade. Offering myself up as a beauty guinea pig is practically built into the job description.
On that front, I can confidently tell you that colorful nail art and festival glitter are what all of the cool kids are wearing these days. But on a more holistic note, one of the moment's buzziest beauty trends is one you may not see coming — and it doesn't involve applying a single product to your face, hair, or body. Allow me to introduce you to the world of ingestible beauty.
You may be familiar with the vitamins that promise to "strengthen hair, skin, and nails," but this trend takes things one — or several — steps further. It's focused on enhancing your entire body from the inside out. Formulas are crafted to aid with both tangible improvements (think clear, radiant skin) and things you can't see, like a good night's sleep. Best of all, brands like Nature's Bounty® are making the craze insanely accessible with a brand new line of Beauty Gels you can find nationwide at Ulta and local drugstores.
To see what ingestible beauty is all about, I've been taking three of the brand's formulas daily for the past few weeks. Now I'm reporting back with my findings. Keep reading to get the full lowdown and discover each product's many purposes and benefits.