For more than four decades, Benefit Cosmetics [1] has succeeded in perfecting our brows and giving us a fresh-from-vacay, sunkissed glow. Now, the brand is on a mission to give us great skin [2], too.
The cosmetics company is offering the BenefitSkin Laser Facial [3] service, which uses a laser of pulsing light beams with a wavelength of 1064 nanometers to promote collagen production. The $75 treatment lasts for about 20 to 30 minutes, and before actually heading into a Benefit boutique, customers must virtually meet with a nurse practitioner for a complimentary, five-minute video consultation.
The catch: it's only available in two Benefit locations in the Bay Areal but don't worry, the brand plans to make it available in boutiques across the country by 2020. See a preview of the facial ahead.