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Don't call it a comeback. Though the rose gold hair-color trend [2] has undergone many transformations and variations, it seems to be as popular as ever. Even Kim Kardashian recently dyed her hair a bubblegum-pink shade [3] that's basically the punchy Powerpuff Girls relative of rose gold. But now a new hair color, first spotted by Allure, is catching our attention: buttered rose gold.
Created by Presley Poe of Pravana Color Collective, the hair color is a soft rose gold [4] that features a blonder tone throughout with a darker base and lighter ends. The colorist told Allure that he wanted the color to be unconventional yet wearable. "So much in my art is an investment into which color I think best suits my clients' personal tones, tastes, and style," he said.
To achieve the look, Presley blended the model's previous color, a faded pink, with the brighter pink at the base. "Doing this helps to soften an otherwise very defined color and allows the artist to use a color palette that is working for them rather than against them," he said. The result is a soft and glowing pink color that can now only be described as simply buttery.
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