You probably already head to Forever 21 when you want affordable and on-trend clothes, but you might be neglecting one of the best areas of the store: the beauty section. The fast-fashion retailer has been seriously upping its beauty game in recent years, adding sheet masks, K-beauty products, and affordable brands that you already love (like NYX and E.L.F.!) to its selection.
Recently, there have even been rumors of the chain considering opening free-standing beauty stores [1], solidifying the brand's foray into beauty girls' hearts. Next time you're heading to your favorite store, don't overlook the goodies ahead.
Affordable Cult Brands
Palladio Rice Paper [3] ($5)
Essece Gel Eyeliner [4] ($4)
NYX Liquid Illuminator [5] ($8)
E.L.F. Mini Stipple Brush [6] ($4)
Sheet Masks
Masqueology Emoji Mask [7] ($3)
Aloe Vera Essence Face Mask [8] ($2)
Oh K Panda Mask [9] ($7)
Makeup Wipes
Cucumber Lemon Face Wipes [10] ($5)
Cocoa Shea Butter Face Wipes [11] ($5)
Green Tea Jasmine Face Wipes [12] ($5)
Cute Lip Balms
Iridescent Unicorn Lip Gloss [13] ($4)
Winky Lux Flower Balm [14] ($14)
Panda Lip Balm [15] ($4)
Juice Box Lip Balm [16] ($3)
Makeup Bags
Shark Print Makeup Bag [17] ($8)
Vegetable Makeup Bag [18] ($5)
Glitter Cactus Makeup Bag [19] ($8)
Holographic Makeup Bag [20] ($9)
Hair Accessories
Cactcus Hair Clip Set [21] ($3)
Pom Pom Hair Tie [22] ($2)
Metallic Bow Scrunchie [23] ($4)
Rainbow Flower Crown [24] ($9)
K Beauty
Berrisom Oops My Lip Tint Pack [25] ($8)
Sh-Glam Hair Treatment Pack [26] ($6)
Secret Key Black Out Nose [27] ($12)
G9 Skin It Oil Cleansing Stick [28] ($22)