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Fragrance Review: Ralph Lauren Wild

Ralph Lauren's latest fragrance, Ralph Wild ($32-$59), is meant to appeal to a younger crowd. The scent is housed in a sporty, bright red bottle, and the advertisements display the peppy slogan: "Go Ralph Wild!" The notes are unapologetically sweet: wild strawberries, watermelon, cherry blossom, and jasmine, with some sandalwood and amber tossed in at the back of the list for good measure.

Unfortunately, my hopes of an appealing fruity-woodsy combination were dashed at first whiff. Ralph Wild is overwhelmingly sweet, smelling almost solely of strawberries. I detected nary a hint of jasmine or cherry blossom, and there is no trace of the muskiness promised by the sandalwood and amber notes. Don't get me wrong, there's nothing better than a juicy, fresh strawberry; it's just that this is closer to the scent of strawberry Jell-O.

Even though I wasn't fond of the scent, I wanted to give Ralph Wild a fair shake, so I asked for other opinions at Sugar HQ. I think Yum put it best when she described it as "very middle school." Fab agreed, adding that it smells like strawberry candy. PartySugar thought it wasn't bad on paper, but she didn't love it on her skin. In all fairness, we're slightly above the age range of the target audience, and someone born in the 90s might like this. But as women in our 20s, we didn't bite.

Join The Conversation
babygal14 babygal14 9 years
i love this fragrance and Ralph Lauren rocks smells reallllly gooood i think i prefer rocks im in high school not in middle school so i don't know what that says about me
lightheaded lightheaded 9 years
Im a original Ralph fan, but also dig the Hot! Cool & Wild both don't blow my skirt up.
salex1230 salex1230 9 years
I like most of these perfumes. I just smelled wild yesterday, and I really loved it. I've had Hot before, and that one smells sooooo good! I'm 25, but I'll probably be buying this one! lol.
star54 star54 9 years
I had just about all of them... Hot, Cool, Rocks... HOT is by far the best one. Hmmm I should wear it more often :)
bailaoragaditana bailaoragaditana 9 years
Haha I think they may have aimed a bit TOO "young" with this! Jell-O strawberry is unlikely to appeal to anyone out of high school. I'm rather a fan of Estee Lauder Pleasures Delight's take on strawberry-scented perfume, so I don't think I'll be checking this one out. (I did love the original Ralph when I was in MS/HS though...)
emalove emalove 9 years
This smells okay...a little too fruity for me. I suppose it would be okay in the summer, though. I can see why a younger girl would like it. I personally like Hot better...and I LOVE Ralph by Ralph Lauren the best out of all his scents.
alysun alysun 9 years
I use to be obsessed with Ralph. I think thats all it was called Ralph you know the one in the blue bottle. I wore it alllll the time in highschool but yea not I am in my twenties too and have moved on to things like burberry and and ralph lauren blue. A bit more sophisticated. But I was hoping this would have a good review just to bring me back to the good old days. (like 5 years ago haha)
shernic82 shernic82 9 years
i agree with retrodoll about ralph hot! I thought the exact same thing. also, middle schoolers don't need designer perfume, because they are 12. buy them a $5 body spray and forget it. i used to be a big fan of the ralph lauren perfumes, but it seems i would get tired of them after a month or so. The first paris hilton scent smells exactly like ralph, too.
ModernGraceKelly ModernGraceKelly 9 years
I had the first one when I was 18...never used the whole bottle. The hot one smells alot like brown sugar and fig from bath and body works. The rest of them are fresh and fruity, simple perfumes that smell nice but aren't complex enough. For what it is it's ok, targeted to the teen to 21 buyer.
aimeeb aimeeb 9 years
I love RL Hot.
Kaori Kaori 9 years
Born in the 90s eh? Maybe I'll like this xD I'll give it a whiff the next time I go shopping.
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