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Givenchy Phenomen'Eyes Mascara Review With Pictures

Givenchy Phenomen'Eyes: Can This $27 Mascara Deliver?

Seems it's the summer of unusual mascaras. Lancôme and Estée Lauder are both launching vibrating versions — more on those soon — and Givenchy is also trying something new with its Phenomen'Eyes Mascara ($27).

The big difference with this mascara is its wand. Instead of a traditional brush or comb applicator, it has a small sphere with tiny bristles sticking out in every direction. The design is meant to allow more precise application, helping you wiggle the mascara from the base of each lash to its tip. I've tried it and I have a lot of things to say, so for the full review — plus a before-and-after photo —


I won't lie to you: Using Phenomen'Eyes takes a little bit of practice, but after your first or second application, it's a breeze. The design of the brush really captures and separates each lash, and because you can easily reach lashes from different angles, the application is more precise than most traditional wands allow. The tradeoff: Application isn't as quick as it would be with most mascaras, but the results are, well, phenomenal.

This mascara does an amazing job of creating volume, definition, and length. Every time I finish applying a single coat, I'm wowed by what a difference it makes. My eyelashes look thick and full, almost like false lashes — without ever looking artificial or overdone. (Actually, I take that back; on lower lashes, this mascara is way too much.) My only complaint? The formula clumps a bit while going on. So if you laughed when I told you about mascara combs, now you know why they exist. Still, with a little finesse, you can use the wand to flick out the clumps.

Overall, it's a great mascara that I predict will be as big as DiorShow and Cover Girl Lash Blast — so don't be put off by its unusual look.

Join The Conversation
JaimeLeah526 JaimeLeah526 9 years
Wow, this makeup look gorgeous.
juliarose23 juliarose23 9 years
that looks really cool. plus you have beautiful eyes bella =]
kerish kerish 9 years
This is so cool! I usually use my wand vertically bcus it open eyes...if i master that am sure this wand wld be just up my alley...
Isista Isista 9 years
Sounds intriguing, but my $15 mascara is cheaper, doesn't flake or smudge, and doesn't clump. I think I'll stick to my cheaper brand, thanks.
SoBourjois SoBourjois 9 years
I'm a mascara junkie but this brush looks scary
CYL CYL 9 years
Bella can I please have your job?! I want to try out makeup and get paid for it too !
mod16 mod16 9 years
i wouldnt pay 27 dollars for it though
rabidmoon rabidmoon 9 years
Its a great idea, but yeah I can see it totally not working for that "light dust" across lower lashes..but fab for upper ones.
popsplenda popsplenda 9 years
So excited for this one. The concept makes perfect sense. I already tried to get it in July but was told to come back in August. I'm ordering it today.
jackiehenry jackiehenry 9 years
Bella, I'm going to try it! Thanks!!
MissMarisol MissMarisol 9 years
Thanks for the review Bella!
chiquita29 chiquita29 9 years
Interesting. That after photo really shows off how well this mascara performs. I might have to try it someday. Thanks for the review! :)
tkoblondee tkoblondee 9 years
You should have shown us what your lashes looked like with your old mascara!
get-real get-real 9 years
I would love to try this. Mascara is my must have product.
emalove emalove 9 years
I've been wanting to try this since I first laid eyes on looks so cool! And it looks really nice on your lashes too, Bella...made them nice and dark and really gave definition.
Beauty Beauty 9 years
Desodaro, it's in all of this week's daily giveaways — so cross your fingers and enter. :)
jennjennnbubba jennjennnbubba 9 years
Thanks Bella, I was just wondering about this the other night. I think I will give it a try when I need to re-up on the mascara, I just bought another tube of Diorshow (my fave) so once its out, I will check into this!
desodaro desodaro 9 years
really been wanting to try it, thanks for the write up if only I could win it on here...
arcticpuppet arcticpuppet 9 years
it does look very interesting, and I would try it. Just not for that price (a wee bit steep)
sofi sofi 9 years
Great review. I am very curious now :ponder:
drexelmom drexelmom 9 years
I bought it after a philadelphia dj{our local beauty products queen}- Lisa Paige at q102 did a video blog & showed the results- and I LOVE,LOVE,LOVE it!!!! I have more lashes now then ever before
kahribar kahribar 9 years
I think I could just handle this, sounds like fun!
Michelann Michelann 9 years
Wow, your lashes look great! I was already excited to try this after reading a few reviews, but these photos really sold me.
robjen82 robjen82 9 years
I own it...or at least I used to until I got fed up and threw it away! What a waste of $27! It goes on way to clumpy for my liking. I had to wipe the wand off on a tissue first and even then I needed to comb out my lashes. I will never again stray from my MAC mascara X!
elmosisi elmosisi 9 years
beautiful eyes
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