Skip Nav
Beauty News
See Every Elegant Beauty Look From the Red Carpet at the 2016 Met Gala
Beauty News
14 of Your Theories on What the New Tarte Launch Is
Beauty Trends
Marble Lips Are the Mesmerizing Makeup Trend We Can't Get Enough Of

James Franco Made to Measure Ad | Video

James Franco Is Trapped in a Fragrance Bottle of Emotion in Latest Gucci Ad

James Franco exercises his acting talent in his latest Gucci ad, a short dubbed Made to Measure. In the the one-minute film, named after the fashion house's new scent, Made to Measure ($88), Franco speeds throughout LA in a dreamlike sequence. "The story is about a man who travels who's trapped inside the bottle and he wants to get out. And once he's out, he becomes fragrant; he becomes like fantasy," director Nicolas Winding Refn explained in a behind-the-scenes video (below) of the shoot.

The spicy oriental, which is made to complement Gucci Première ($63) for women, contains notes such as bergamot, orange flower, aniseed, and French lavender at the top; nutmeg, juniper berry, plum, cinnamon, and water lily in the middle; and patchouli, leather, amber, and cistus labdanum at the base. And just like a well-dressed man in a fine suit, this highly masculine scent, much like the video short that touts it, is as sophisticated as it is alluring.

Around The Web
Join The Conversation
Unique Names For Baby Girls
Temporary Watercolor Tattoo | Video
Alien Covenant Movie Details
Video of Boyfriend Doing His Girlfriend's Makeup
Best Ways to Boost Your Metabolism
DIY Essential Oil Perfume
James Franco Parodies Friends
How To Pull Off the Gucci Trend Like a Real Fashion Girl
Marijuana Weed Manicure
Baked Eggs in Avocado Recipe
From Our Partners
Latest Beauty
All the Latest From Ryan Reynolds