We've all had our ups and downs in the love department. Unfortunately, so has Jessica Simpson, who recently split with boyfriend Tony Romo on the night before her 29th birthday earlier this month.

But it's back to business for Jess with her latest fragrance, Fancy Love. "Romance has never been more important to me, so I wanted to celebrate that special feeling with this new fragrance," Jessica said in a June press release.

With the successful launch of Fancy last year, do you think Fancy Love will match up? As for the print advertisement in Jessica's latest fragrance endeavor, are you feeling the love, or is something about it just not working for you? Be sure to take my poll and check out People for more behind the inspiration of this new scent.