It may be hard to believe, but this year marks Kate Moss's 15th anniversary working with Rimmel London — yes, the iconic supermodel has been encouraging you to "get the London look" for nearly two decades now. To commemorate the milestone, Kate designed six limited-edition shades of Lasting Finish lipstick — three reds, three nudes — and celebrated the launch with a high tea in London's elegant Fitzroy Square. We were there for all the fun, which included a chat with Kate the Great about her history with the Rimmel brand and inspiration for these chic, timeless shades.
The influences for the new collection actually came straight from Kate's closet; she designed each shade based on a look from her wardrobe (all of which capture her effortless, enviable style) and worked with the Rimmel team to create bespoke rose-gold packaging for her "all-time favorite reds and nudes," the colors she most loves to wear. Each one is made from Rimmel's eight-hour, lasting color formula containing light-reflecting Black Diamonds — which, according to makeup artist and global ambassador Kirstin Piggott, help to create the illusion of fuller lips. Kate's new shades will retail for $10 and hit stores on July 9, but you can get a look (and learn about the inspiration behind them) now.