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Makeup Review: Estee Lauder Pure Color Gloss

I have been through countless tubes of lip gloss in search of a product that avoids all of my key pet peeves. I dislike glosses that are too gooey, but the non-gooey glosses often slide right off my lips. Then, of course, there is the oozing applicator problem. NARS Lip Gloss, for instance, costs $23 but apparently, that's not enough to cover the cost of a cap that doesn't leak. As with so many lip glosses, no matter how much I wipe off the excess product, it oozes out when I put the cap back on, creating a sticky mess.

I may have found my true love, however, in the new Estee Lauder Pure Color Gloss. The packaging certainly isn't as hip as NARS or other trendy brands, which is one reason I've been avoiding it. But I realize now I have been a fool, so


I was excited about this lip gloss the first time I unscrewed the cap and discovered its truly ingenious design. The tube is separated into two sections — the large section where the gloss in stored, and a narrower neck that serves to squeeze off the extra lip gloss as you pull out the applicator sponge. As a result, you never get more gloss than you can use, and there's no extra gunk to ooze out.

That alone might have been enough for me to declare Pure Color Gloss a four-star product. But on top of that, I love the way this stuff feels. It has a light sweet scent but no invasive flavor, and though it's not at all gooey, it's just tacky enough that it stays on a remarkably long time — through coffee drinking, meals, and kissing hello.

This particular gloss comes in 12 shades with a high but not too high shine; I like the Nude Rose shade, which has just a hint of polished color.


offitsui offitsui 10 years
how much is it?
BeachBarbie BeachBarbie 10 years
This sounds like good stuff!
rosa-tea rosa-tea 10 years
haha...i don't buy estee lauder because it makes me think of a society grandmother who wears pink chanel suits. the colors are all really pretty tho.
hokie-girl hokie-girl 10 years
I have the Pure Color Crystal Gloss in Honey Glaze and I love it. I have used Nars and MAC lip glosses in the past and haven't found anything that I have loved. This one though does it for me. Not gooey but sticky enough to stay on. I highly recommend it.
Vannuccia Vannuccia 10 years
I'm buying this as soon as I can!
calibabi calibabi 10 years
you've convinced me to try it!
jennifer76 jennifer76 10 years
I love this stuff! I have it in 5 or 6 different colors. It's not the longest lasting stuff in the world, but the colors are pretty and the gloss is nice and shiny without being too gooey!!
purrtykitty purrtykitty 10 years
great review. i must check it out. i have the same problem with a few of my NARS lip glosses. but, i think it might be because they overfilled the container, since not all of my NARS lip glosses splooge out the top.
LuciLu LuciLu 10 years
Great review Bella! I too am always searching for the right lip gloss (I cannot bring myself to wear lipstick) and my main gloss is usually BonneBell's LipSparkler, Celestial Strawberry gloss. (At $3, you cant beat that!) :) I think I may have to check this out! Thanks!
JennaV JennaV 10 years
I vouch for this, too! I got a tube from one of my goof friends and I. LOVE. IT!
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