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New Antiquity Fragrances Based on the DNA of Dead Celebrities

I Smell Dead People

If you want to smell like Marilyn Monroe, it's well-known that she was a Chanel No. 5 devotee. But what if you just want to smell like her genetic code? Well, now there's a fragrance out there to help you do it. A company in LA has come out with a line of perfumes called Antiquity that it says are supposed to smell like various deceased stars' DNA.

I, personally, was unaware that my DNA smelled any way. But the company says that it's got a "secret process" using hair strands collected from people like Marilyn, Einstein, Elvis, and a ton of others that it uses to make these scents. Which still doesn't at all explain how you could make a fragrance based on genes. What do you think about this? Does the vagueness, secrecy, and appeal to "science" make it sound like a crock, or do you think there's something to this idea?

Image Source: Getty
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dinghy dinghy 7 years
Oh, that reminds me of Süskind's Perfume, only with DNA instead of, er, dead people wrapped in fat. Sounds like a scam. Anyway, 51st century pheromones are the best, apparently.
Autumns_Elegy Autumns_Elegy 7 years
Sounds like a load of hooey to me.
FrankiLee FrankiLee 7 years
I agree with everyone else -- even if it wasn't a scam, which it probably is, it creeps me out to no end. I'll just wear my personal perfume and enjoy my own smell, thanks!
mek123 mek123 7 years
Sounds creepy and gross and a scam.
plasticapple plasticapple 7 years
That's super creepy and weird. No thanks.
plasticine1 plasticine1 7 years
there's no way to know if they actually did all the lab work they say they did! it could just be any old scent. plus, who would want to smell like 'human' no matter how famous they were? sounds like something they should put in a museum, if its not bs.
postmodernsleaze postmodernsleaze 7 years
That's gross and a little creepy. I'll just enjoy my own pheromones, thank you very much!
soapbox soapbox 7 years
It sounds like a very creepy gimmick. I bet somewhere out there, someone's selling this to those who just lost a loved one.
juliarose23 juliarose23 7 years
i don't really think that DNA has a smell, but some people's hormones give off certain distinguishable scents. it would seem difficult to take that form a dead person though...
jmast jmast 7 years
Sounds like bs and creepy. That's pretty much disgusting to me.
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