We all look a little tired from time to time, whether it's after an all-nighter of working, studying, or partying. Also, does anyone notice that with each advancing year, it's just harder and harder to hide those drooping eyes? That's exactly why I consulted celebrity makeup artist Brett Freedman on said topic.

Before applying makeup, and after a nice, long shower, Brett says you should chill — literally. Brett keeps both a spoon and aloe in his fridge to reduce the appearance of circles and puffiness. Just hold the chilled spoon under each eye for a few minutes and then apply the aloe. "It's like a jumper cable for the skin," he adds. To find out more perking-up-those-tired-eyes tips with concealer, keep reading.

How to conceal with zeal:

  • Freedman says you'll find that you'll need less concealer by using this simple trick: After dabbing on eye cream, apply foundation all over the face, right up to the lash line. He recommends Laura Mercier Tinted Moisturizer ($42).
  • For times when the circles seem a little darker, "a great concealer is a pot or a stick for fuller coverage," he says. For a splurge, try Cle de Peau Beaute Concealer ($72) or Maybelline Cover Stick ($4.50-5) for a steal.
  • If you can swing it, buy two shades of concealer: a paler one to dot into the socket area, where circles tend to be the darkest, and a slightly darker one for wherever else coverage is needed. Or better yet? Laura Mercier's Secret Camouflage ($28), a favorite of Freedman's, comes packaged with two shades for customization.
  • When applying concealer, avoid dabbing on the product with your finger, which can cause it to melt too easily. Instead, Freedman recommends a soft, dense brush to do the trick.