By now, you've likely spotted — or even more likely, bumped into — someone playing Pokémon Go [1]. If you haven't already joined in the madness, here's the abridged explanation of how it works [2]: Pokémon characters appear on a map reflective of your current location. Then, you run around town like a treasure hunter trying to catch them.
The little creatures are invading cities all over the world, leading obsessed gamers on wild adventures through parks, baseball stadiums, and rivers. Recent escapades have taken us down the beauty aisle at a local drugstore and through a Sephora. It turns out Pokémon know a thing or two [3] about awesome beauty products. (Who knew?) Here, we've rounded up the top beauty picks of Pidgey, Ekans, and more. We're positive you'll want to shop them all.
Pokémon's Pick: Dove Purely Pampering Body Wash Shea Butter & Vanilla
The rich, decadent formula leaves skin supremely pampered postcleanse, instead of stripped and dehydrated. And it turns out, not even Pidgey could resist the calming sweet vanilla scent.
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<product href="https://www.walgreens.com/store/c/dove-purely-pampering-body-wash-shea-butter-%26-warm-vanilla/ID=prod6062658-product">Dove Purely Pampering Body Wash Shea Butter & Warm Vanilla</product> ($7)</p>
Pokémon's Pick: Laura Mercier Face Illuminator Powder
The shimmery, swirling powder was enough to catch our (and Mankey's) attention all on its own. But the delicate, goddess-like glow it leaves behind really hooked us in.
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<product href="http://shop.nordstrom.com/S/4051713">Laura Mercier Face Illuminator Powder</product> ($44)</p>
Pokémon's Pick: Harry Josh Pro Dryer 2000
Zubat knows a worthwhile beauty splurge when he sees one. This compact, mint-green power tool seems to dry hair faster (and leave it softer) than any other dryer on the planet, living up to its price tag.
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<product href="http://www.dermstore.com/product_Pro+Dryer+2000_50279.htm?lid=1847103">Harry Josh Pro Dryer 2000</product> ($300)</p>
Pokémon's Pick: Beautyblender Original Makeup Sponge
A beauty stash isn't complete without this iconic pink sponge to create the most even, flawless base. We like your style, Ekans.
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<product href="http://shop.nordstrom.com/S/4307734">Beautyblender Original Makeup Sponge</product> ($20)</p>
Pokémon's Pick: Bumble and Bumble Surf Infusion
It looks like an ocean wave in a bottle (with a tropical blue liquid topped by a layer of white foam). So it's appropriate, then, that it produces the type of beachy, tousled sexiness you see from Victoria Secret models. Pokémon like.
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<product href="https://www.net-a-porter.com/us/en/product/745359">Bumble and Bumble Surf Infusion</product> ($29)</p>
Pokémon's Pick: Dior Diorshow Extase Instant Lash Plumping Mascara
Pidgey knows that "Diorshow" is basically synonymous with impeccably flared bombshell lashes.
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<product href="http://shop.nordstrom.com/S/3114411">Dior Diorshow Extase Instant Lash Plumping Mascara</product> ($30)</p>
Pokémon's Pick: Essie Nail Polish in Hiking Heels
The vibrant red polish is every bit fitting for a summertime — or anytime — manicure-pedicure.
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<product href="https://www.kohls.com/product/prd-2575471/essie-nail-polish-hiking-heels.jsp">Essie Nail Polish in Hiking Heels</product> ($9)</p>
Pokémon's Pick: Fresh Sugar Tinted Lip Treatment
The buttery bullets strike the perfect balance between balm and lip color, providing serious conditioning benefits and a healthy wash of a your-lips-but-better hue.
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<product href="http://www.barneys.com/product/fresh-sugar-tulip-tinted-lip-treatment-spf-15-503606644.html">Fresh Sugar Tinted Lip Treatment</product> ($24)</p>
Pokémon's Pick: Vaseline Original Pure Petroleum Jelly
Even when he's grumpy, Pidgey is fond of this classic multitasker. It soothes any part of your body that's dry and chapped (lips, elbows, beaks, you name it) and leaves a pretty, dewy finish when applied to lids, too.
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Vaseline Original Pure Petroleum Jelly [4] ($3)
Pokémon's Pick: Make Up For Ever Ultra HD Invisible Cover Foundation
Who wouldn't love a high-coverage foundation that camouflages every last pore, wrinkle, and blemish and feels completely weightless on skin? Ivysaur is clearly a fan.
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<product href="http://www.sephora.com/ultra-hd-invisible-cover-foundation-P398321">Make Up For Ever Ultra HD Invisible Cover Foundation</product> ($43)</p>
Pokémon's Pick: Maybelline Baby Lips Dr. Rescue
The ultraconditioning medicated balm is formulated with eucalyptus (for instant soothing), menthol (for instant cooling), and shea butter for that soft, kissable smoothness that will last all day long. If Rattata tested it out, he'd have no reason to snarl!
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Maybelline Baby Lips Dr. Rescue [5] ($4)
Pokémon's Pick: Oribe Gold Lust Nourishing Hair Oil
This luxurious moisturizing treatment transforms dry, frizzy hair in seconds. Apply a few pumps through dry ends to instantly disguise split ends, or work through towel-dried hair to boost shine and get that soft out-of-the-salon finish.
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<product href="https://www.net-a-porter.com/us/en/product/491916">Oribe Gold Lust Nourishing Hair Oil</product> ($52)</p>
Pokémon's Pick: Benefit The Porefessional Face Primer
It's the product you didn't know you needed until you use it for the first time. Once you apply it all over your face, your skin instantly appears smoother. This allows makeup to go on more evenly and last twice as long, so you remain beautified . . . no matter where your late-night Pokémon Go adventures take you.
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<product href="https://www.macys.com/shop/product/benefit-cosmetics-the-porefessional-face-primer?ID=477513&CategoryID=30077&LinkType=">Benefit Cosmetics The Porefessional Face Primer</product> ($31)</p>
Pokémon's Pick: Too Faced Melted Liquid Lipstick
These vibrant creatures know a thing or two about color, and this pick is proof. The lip stain/liquid lipstick/lip gloss hybrid delivers the best of all three breeds: superpigmented, long-lasting color with a stunning sheen.
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<product href="https://www.macys.com/shop/product/too-faced-melted-liquified-long-wear-lipstick?ID=1917379&CategoryID=669&LinkType=">Too Faced Melted Liquid Lipstick</product> ($21)</p>
Pokémon's Pick: Givenchy Acti'mine Color Correcting Primer
Everyone can benefit from a little color correcting, even Pokémon. These delicate formulas even and brighten better than most, leaving skin with a radiant, glowing finish that will inspire you to skip foundation.
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Givenchy Acti'mine Color Correcting Primer [6] ($41)